To meet this challenge, two motion pieces were created to showcase the countless possibilities that studying at Macquarie could bring. One focused on the areas of study, and the other video communicating the exciting career prospects of select courses from each of those areas.

The videos use highly conceptual visuals to grab attention, inspire and provoke thought on how you can multiply your potential through the power of education. Employing the University's brand messaging of 'you of the power of us' in the typographic elements, I created the supers, sourced and edited stock footage, and timed it to the beat of a catchy tune, to bring these videos to life.